5 TWIPs to Increase Your Ecommerce Site's Visual Appeal
Everyone loves useful little nuggets of information--especially ones that can be implemented quickly and easily. And I don't know about how much information you are deluged with each day, but I appreciate useful brevity!
To that end, here are 5 TWIPs about how to up your ecommerce site's visual appeal.
Are you wondering what a TWIP is?
TWIP: Ecommerce tip in 140 characters or less. A little nugget of ecommerce wisdom that you can use to make your ecommerce site more effective right now.
Basically, a TWIP is my short hand for an ecommerce tip that can be tweeted about on Twitter.
TWIP #1:
#Ecommerce Tip: Make sure your site images speak to your target audience. Will they see themselves in the images?
TWIP #2:
#Ecommerce Tip: Improve readability on your site. Use high contrast color choices for text.
TWIP #3:
#Ecommerce Tip: Forcing a user to scroll horizontally = bad idea. Avoid horizontal scrolling at all costs.
TWIP #4:
#Ecommerce Tip: Your ecommerce site is not a turkey. Don't "stuff it" with useless content. Make sure all content serves a purpose.
TWIP #5:
#Ecommerce Tip: Don't let your site be the "pushy salesman." Avoid pop ups and banner ads.
Do you follow Insite Software on Twitter? You should--check out the Insite Software Twitter page.
Photo credit: Ken Banks, kiwanja.net